Americolor Soft Gel Paste Food Color, 4.5-Ounce, Orange

As a cake decorator you tend to use more of certain colors than others. I like that this is available in a larger bottle. Its easy to pour straight from the bottle into my icing with no toothpick usage. Color is vibrant and mixes well into the icing

The color did its job! Great color and did not effect flavor.

SO much easier to use than the small jars that you have to stick a toothpick in.

This food coloring makes the perfect orange color that I was looking for!

I love the brightness of the color, unlike other food colorings this color is true to form. I actually comes out orange and not a pale orange. The quantity is good and it only takes a little to get the color you want. I highly recommend this company. Great price and fast shipping.

worked fine

Americolor has been with me through thick and thin, the brand is the best of the best. Highly HIGHLY concentrated, it takes a little dot to do a lot of damage. This bottle will last me a long time.

Vibrant

Easy to use. Only need a little

Americolor has a very good name when it comes to using colors to color royal icing or buttercream. Just be careful because it sometimes comes out too fast from the bottle - Again, referrals were many.