HOTO Self Lock Tape Measure, Retractable Measuring Tape, Precise Measurement, Great Stiffness, Shock Absorbent Base, Anti-Rust & Anti-Scratch, 10 Ft (3m)

This tape measure does what a tape measure should do, and it does it in style. From a functional standpoint, the tape stays straight and stiff for at least three feet, so you dont have to worry about holding the end or hooking it on to the object youre measuring. The numbers are very easy to read, both in English and metric. The locking mechanism works easily and holds securely. And it rewinds quickly.

I have a jumbo sized craftsman tape and a micro milwaukee tape. The Hoto tape is significantly better than the micro tape and almost as good as the craftsman jumbo tape but closer in size to the micro tape. So in summary its a great tape for its small size. Its hold out is about 62 which is impressive given its size and the quality of construction is really really good. No complaints what so ever with the Hoto. It does not come with a belt clip but because of its small size it would be strange if it did have a clip. It fits in the pocket comfortably.

This is the closest to perfection I have found in a small professional tape measure I can carry around day-to-day for work in my purse for unexpected design emergencies. I have a 35 ft tape measure that I use on the job when I need, but its far too bulky and heavy to tote around on a regular basis.

Pros:

Not sure if there is such a thing as a high end tape measure, but this just looks luxe. Maybe its the simple black with no big logos or designs. Works great, like every other tape measure, but the look is a little more special.

Low amounts of branding, sleek, with a nice retract button.

its a little big to carry in my jeans pocket but I do anyway

I have a lot of tape measures all over the place but this is the one I keep at my desk.

Having a simple clean tape measure is a must for any architect. You never know when you may need a good readable measure. The slim sleek design is wonderful to carry in a front pocket and you dont have to worry about snaging it. The Modern design really shows off well. Locking is perfect and it snaps back quick. If you need a new Modern sleek tape measure look no further. This is it!

I love DIY home projects and it seems like I ALWAYS need a tape measure handy. But of course I can never find one when I need it! This little guy will be a nice addition - on the plus side, its lightweight, but the case is also all plastic (the tape measure itself is metal). The auto locking feature is great and will be useful when your hands are otherwise occupied. The release is easy to use. It doesnt have a belt clip. Its definitely not meant for heavy duty use, but for your DIY projects or to bring to the furniture or home improvement store, its probably fine.